What is ATTA?
The Association of Thai Travel Agents, widely known as "ATTA", is Thailand's private sector association of travel agents. It is a non-profit organization that aims at promoting and supporting the Thai travel industry for the benefit of its members, clients and the tourism industry.
ATTA was established in 1968, with just 10 members. The number has grown to 1,336 members through 2006, comprising of 5 honorary members, 1,014 active members and 321 allied members.
In 2005, two million tourists used ATTA's services at Bangkok, bringing in B80 billion in tourism related income, which is only a part of the kingdom's total of B240 billion in tourism revenue. Moreover, ATTA has created jobs for 200,000 people; thus, distributing income to various businesses involved directly and indirectly in the tourism industry.
ATTA's objectives
To promote and support the travel industry.
To research and analyse relevant data, exchange and expand knowledge in regard to the travel industry.
To protect and nurture the mutual interests of members, if necessary arbitrating disagreements between members of the Association and non-member business.
To support and co-operate with the Tourism Authority of Thailand and the Royal Thai Government in increasing the value of tourism to Thailand.
To simulate, encourage and promote the desire to travel.
To promulgate rules and regulations that will help members boost the performance and integrity of the travel industry.
To encourage fair competition in the travel industry.
To work with non-travel industry companies, associations and individuals in furthering mutual interests and to improve the role of tourism in the national economy.
To support and improve the efficiency of services rendered by member agents.
To refrain from political activities deemed detrimental to the above stated aims.
Past Presidents
1968-1974, 1978
1975-1977
1980-1982
1979, 1983-1985
1986-1988
1989-1991
1992-1994
1995-1998
1999-2000
2001-2002
2003-2004
2005-2006
2007-2008
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Mr. Kusa Panyarachun
Mrs. Yavalaksana Pangsapa
Mr. Prasert Isvarphomchai
Mr. Anant Sirisant
Mrs. Yavalaksana Pangsapa
Mr. Saneh R. Jotikasthira
Mr. Anake Srishevachart
Mr. Anant Sirisant
Mr. Saneh R. Jotikasthira
Mr. Suparerk Soorangura
Mr. Suparerk Soorangura
Mr. Apichart Sankary
Mr. Apichart Sankary |
World Travel Service Ltd.
Lucky Travel Service Co., Ltd.
Tour World Inc.
East-West Tour Co.,Ltd.
Lucky Travel Service Co., Ltd.
Turismo Turismo Thai Co.,Ltd.
Thaisinn Express Co.,Ltd.
East-West (Travel) Group
Turismo Turismo Thai Co.,Ltd.
N.S. Travel & Tour Co.,Ltd.
N.S. Travel & Tour Co.,Ltd.
A.E.D. Travel Co.,Ltd.
Mr. Apichart Sankary |
ATTA Management Structure
ATTA' s management structure is divided into two major parts. First, the Board of Directors, which consists of thirteen active members, some of whom are elected-including the President, four Vice Presidents, Honorary Secretary-General, Honorary Treasurer and other appointed executives, including Public Relations, Registrar Co-ordinator and Committee Members. The Board of Directors has an administrative term of two years and is responsible for policy making and overseeing the Association's operation as its objectives.
Second, there are 95 members of staff led by the Executive Director, who is responsible for implementing policy and planning, and carrying out operations to meet the stated objectives.
Major Policies
In order to promote and develop the country's tourism industry, the Association has implemented five major policies:
To campaign for more awareness of tourism among Thai people, including more education in schools at all levels, so as to create and maintain a positive attitude toward the hospitality for which Thailand is renowned.
To campaign for more awareness in all provinces by setting up tourism plans of each province and then supporting the industry in a progressive manner.
To train and educate members’ personnel in order to up-grade and increase their management efficiency in travel services.
To introduce activities for tourism promotion, such as Travel Exchanges, Workshops and related activities.
To co-operate with both the government and private sectors to promote the tourism industry.
To campaign for more awareness of environmental factors, so as to nurture sustainable tourism.
Administrative Departments 2003- 2004
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Administration Department
Foreign Affairs Department
Marketing Department
Destination Promotion Department
Service Development Department
Training & Development Department Environment Department
Public Relations & News Release Department
Tourism Technology Department
Tourism Business Relations Department
Complaint Center & Credit Control Department |
Mr.Anake Srishevachart
Mr.Saneh R. Jotikasthira
Mrs.Supapom Prachumpai
Mr.Sawat Napel
Mr.Sumet Kriengchaiyaprug
Mr.Surapol Sritrakul
Mr.Suparerk Soorangura
Mrs.Mingkwan Metmowlee
Mr.Chidchai Sakombadee
Mr.Thongyoo Suphavittayakorn
Mr.Vivatchai Wongsuvat |
The Administrative Departments 2005-2006
| Administration Department |
Mr. Apichart Sankary |
| Foreign Affairs Department |
Mr. Vivatchai Wongsuvat |
| Marketing Department |
Mr. Apichart Sankary |
| Destination Promotion Department |
Mr. Sawat Napol |
| Service Development Department |
Mr. Sumet Kriengchaiyaprug |
| Training & Development Department |
Mr. Surapol Sritrakul |
| Environment Department |
Mrs. Shyapa Hongdalad |
| Communication & press Department |
Mrs. Mingkwan Metmowlee |
| Tourism Technology Department |
Mr. Ekasith (NINO) Jotikasthira |
| Complaint Center & Credit Control Department |
Mr. Vivatchai Wongsuvat |
The Administrative Departments 2007-2008
| Administration Department |
Mr. Jumpol Chadavadh |
| Foreign Affairs Department |
Mr. Ekasith (NINO) Jotikasthira |
| Marketing Department |
Mr. Apichart Sankary |
| Destination Promotion Department |
Mr. Weera Bumrungsee |
| Service Development Department |
Mr. Sumet Kriengchaiyaprug |
| Training & Development Department |
Mr. Surapol Sritrakul |
| Communication & press Department |
Mr. Sangiam Ekachote |
| Tourism Technology Department |
Mr. Prawat Siriboonyasuk |
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